In this show, we’ll be exploring how creativity affects the world of compliance – the ways we use it, and the surprising impacts it can have on the work we do every day. From ethics to leadership, problem-solving to training – creativity permeates what we do as compliance professionals. In this podcast we have a special quest, Angelique Lee-Rowley, CCO of GW Pharmaceuticals who visits with on the use some of the creative programming the company have rolled out this past year.
Some of the highlights include:
- What drew Lee-Rowley to the project?
- What were some of her hesitancies about utilizing a comedic approach?
- It’s not about the funny, it’s about being interesting and provocative
- It’s about being empathetic and on the side of employees
- It’s about being provocative so they don’t just snooze their way through training
- I’m not a fan of scare tactics.
- How has the company utilized the programming thus far?
- Live training
- E-Learning
- Paired with other training
- Commercials
- How has the programming been received and how has it helped your compliance efforts?
- What were some of the reactions from the employees?
- What are some of the lessons have you learned?
- Don’t be afraid to try new things
- Don’t be too precious about finding the perfect solution. Engage employees with variety and surprise…keep people on their toes.
Resources:
Ronnie Feldman (LinkedIn)
Learnings & Entertainments (LinkedIn)
Ronnie Feldman (Twitter)
Learnings & Entertainments (Website)
60-Second Communication & Awareness Shorts – A variety of short, customizable, quick-hitter “commercials” including songs & jingles, video shorts, newsletter graphics & Gifs, and more. Promote integrity, compliance, the Code, the helpline and the E&C team as helpful advisors and coaches.
Workplace Tonight Show! Micro-learning – a library of 1-10-minute trainings and communications wrapped in the style of a late-night variety show, that explains corporate risk topics and why employees should care.
Custom Live & Digital Programing – We’ll develop programming that fits your culture and balances the seriousness of the subject matter with a more engaging delivery.
See also, Ronnie’s article on CCI, How Corporations Can Use Comedy and Creativity to Enhance Risk Training